The 2011 Association TRENDS All Media Contest is now closed. Here are this year’s winners!
Congratulations to the winners of the TRENDS 2011 All Media Contest. This year's competition drew more than 400 entries in 22 categories. Winners will be honored at the TRENDS 2012 Salute to Association Excellence, Feb. 10 at the Capital Hilton in Washington. To reserve your seat or table, go to www.AssociationTRENDS.com/salute.
Advertising media kit: Gold - Institute of Food Technologists, 2012 IFT media kit; Silver - Illuminating Engineering Society of North America, 2012 LD+A media kit (right, center); Bronze - Association of Legal Administrators, 2011 ALA Marketing Guide
Annual or quarterly magazine or journal: Gold - American School Counselor Association, ASCA School Counselor: LGBTQ Issues; Silver - SkillsUSA, SkillsUSA Champions; Bronze - Chorus America, The Face of Today's Audience: A special edition of the Voice
Annual report: Gold - National Insurance Crime Bureau, NICB 2010 Annual Report; Silver - Portland Cement Association, State of the Industry 2011; Bronze - American Academy of Hospice and Palliative Medicine in partnership with Association Management Center, AAHPM 2011 Progress Report
Book/manual/catalog: Gold - American Cancer Society, The Long and the Short of It: A tale about hair; Silver - AWHONN, 2011 AWHONN Resource Catalog; Bronze - Vinyl Siding Institute,
Designing Style (interactive PDF)
CD, video, podcast or public service announcement: Gold - Independent Insurance Agents & Brokers of America, The Lockharts' Story: Rapid Recovery; Silver - Pennsylvania State Nurses Association, The Long White Line; Bronze - Vinyl Siding Institute, Understanding Solar Reflection & Heat Distortion
Commemoration/tribute: Gold - International Association of Fire Fighters, 10 Year Remembrance; Silver - VFW Magazine, Afghanistan War: 10th Anniversary; Bronze - American College of Medical Genetics Foundation, 2011 ACMG Foundation Lifetime Achievement Award: Dr. Charles J. Epstein Tribute
Convention program: Gold - National Hospice and Palliative Care Organization, 26th Management & Leadership Conference Learning Journal; Silver - Council of Independent Colleges, 2011 College Media Conference program; Bronze - LTD Creative, AAP onsite program
Convention promotion package: Gold - GRAPHEK, Celebrating 20 Years of Advancing Justice (2011 American Courage Awards); Silver - Packaging Machinery Manufacturers Institute in partnership with Fixation Marketing, "Packaging. Processing. Powerful." - PACK EXPO Las Vegas 2011 attendee promotional materials; Bronze - AWHONN, Aha! Moments
Daily or weekly communication: Gold - Appraisal Institute, Appraiser News Online; Silver - AICPA, CPA Letter Daily; Bronze - New Jersey School Boards Association, On-Line School Board Notes
Direct marketing piece/promotion: Gold - Biotechnology Industry Organization International in partnership with Fixation Marketing, 2011 BIO international convention VIP reception invitations; Silver - Property Casualty Insurers Association of America, New York No-Fault campaign; Bronze - AWHONN in partnership with LTD Creative, Find Your Dream Job promotion
Educational program: Gold - APHON, Biologic and Chemotherapeutic Therapy for the Non-Cancer Pediatric Patient; Silver - National Confectioners Association, Story of Chocolate booklet; Bronze - Nevada Association of REALTORS, The Face of Foreclosure
Exhibitor sales kit: Gold – Food Marketing Institute in partnership with Fixation Marketing, "Know Your Customer" - FMI2012 digital exhibitor prospectus; Silver - International Sign Association in partnership with CSG Creative, ISA exhibitor prospectus; Bronze - American Society of Hand Therapists in partnership with Association Headquarters, American Society of Hand Therapists 34 annual meeting exhibitor and support prospectus
Membership directory: Gold - Asphalt Institute, 2011 Asphalt Institute Membership Directory; Silver - Catholic Cemetery Conference in partnership with Documation LLC, Catholic Cemetery Conference 2011 Member & Resource Directory
Membership promotion kit or campaign: Gold - ISSA, ISSA Promise Kit; Silver - Property Casualty Insurers Association of America, Members Guide; Bronze - Association of Community Cancer Centers in partnership with GRAPHEK, Step Up Your Cancer program
Monthly newsletter or communication: Gold - Appraisal Institute, Residential Update; Silver - Society for Laboratory Automation and Screening, SLAS The Lab Man podcast series; Bronze - VFW Magazine, Checkpoint, July/August 2011
Monthly professional society magazine: Gold - ASAE: The Center for Association Leadership, Associations Now, September/October 2011; Silver - Society for Human Resource Management, HR Magazine, June 2011; Bronze - Society for Technical Communication, Intercom
Monthly trade association magazine: Gold - NAED/tED magazine, tED magazine (above, top); Silver - Independent Community Bankers of America in partnership with GLC Custom Media, Independent Banker (above, bottom); Bronze - International Facility Management Association, Facility Management Journal
Most improved magazine or journal: Gold - Property Casualty Insurers Association of America, PCI Political Newswire; Silver - Ohio Veterinary Medical Association, OVMA Observer; Bronze - Product Development and Management Association in partnership with SmithBucklin, PDMA Visions
Promotional items: Gold - American Academy of Hospice and Palliative Medicine in partnership with Association Management Center, AAHPM promotional messaging magnet; Silver - Portland Cement Association, The One Material You Trust t-shirt giveaway; Bronze - American Association of Orthodontists, 2011 AAO annual session lapel pin
Scholarly/technical/scientific journal: Gold - Association of Clinical Research Professionals, THE MONITOR, February 2011; Silver - American Association of Orthodontists, American Journal of Orthodontics & Dentofacial Orthopedics; Bronze - ASCD, Educational Leadership, February 2011
Social media: Gold - AICPA, AICPA Social Media and AICPA Insights; Silver - TESOL, International Association, TESOL social media; Bronze - Independent Insurance Agents & Brokers of America, Trusted Choice Facebook fundraiser
Website: Gold - American Dietetic Association, www.EatRight.org; Silver - Society for Human Resource Management, www.shrm.org; Bronze - Produce Marketing Association, Fresh Summit 2011 website, www.freshsummit.com
Congratulations again to our winners! The All Media Contest was judged by a panel of industry experts and this was an extremely competitive year. Winners were honored at the 33rd Annual Salute to Association Excellence in Washington, DC on February 10, 2012. Click here to view photos from the event!
