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Insights and tips for association & nonprofit professionals

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The Right and Wrong Ways to Engage Your Association Members

Whether you don’t know what an AMS is yet or you’re already using one, it’s highly worthwhile to explore the features of this helpful software solution! Let’s look at some of the key dos and don’ts for engaging your members using your AMS. We recommend that you: Do create comprehensive member profiles. Don’t assume automatedRead more ›

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2019’s Learnapalooza takes it to Chicago

2019’s Learnapalooza took place April 30th – May 2nd in Chicago, IL. This conference was Association TRENDS answer to the significant lack of events that focused on providing training to the program, marketing, and education professionals within an association. Association TRENDS is now in its 4th year of hosting Learnapalooza. Taking place in Chicago’s uniqueRead more ›

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Understanding and Benchmarking the Membership Preferences of Millennials and Generation Z

In February 2019, Association TRENDS, in collaboration with Personify, published Young Members 2.0; Understanding and Benchmarking the Membership Preferences of Millennials and Generation Z on AT’s Free Resources page. This report displays the results of a survey Personify hosted in December 2018. Personify surveyed more than 1,000 association members in the United States to expandRead more ›

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Purchasing Association Management Software: 6 Questions

Purchasing the right AMS can make your association’s operations far more efficient and effective than before! Once your association has drafted your AMS selection team and is ready to get to work choosing the right software, you’ll want to ask: Can the AMS help my association gather member information? How will my members benefit fromRead more ›

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