2013 Gold Award: Fueled by ACS

Social Media
Fueled by ACS

Judge’s Comments: Fantastic campaign to attract students to the ACS National meeting, reaching out to students within 500 miles of the conference location and encouraging them to post pictures of their “roadtrip to Indy” for chance to get their gas money reimbursed.  Well thought out strategy that appealed to younger people, that used visual elements that are so attractive on social media, that enabled easy sharing through the hashtag, and that offered something for the participant as well as great content curation (lots of photos for future use!) and brand awareness at the same time.  Social media savviness combined with a timely call to action and community-building – a perfect campaign in every respect.

Entrant Details
American Chemical Society
Fueled by ACS
Contact: Mr. Tyler Hall

2013 Bronze Award: Fueled by ACS

Convention Promotion Package
Fueled by ACS

Judge’s Comments: Great way to engage and include younger conference attendees—promote them as important to event AND pay for their gas. Using outside the box ways of connecting with the associations future pipeline of meeting attendees, members and leaders says great things about the association’s culture.

Entrant Details
American Chemical Society
Fueled by ACS
Contact: Mr. Tyler Hall

2008 Silver Award: American Chemical Society

acs annual report

Association: American Chemical Society

Category: 21.1 Annual Report
Publication: ACS Annual Report

Primary Contact: Doug Dollemore – Senior Science Writer

Designer: Levine & Associates, Inc.
John Vance

Award: Silver

Year: 2008

2008 Gold Award: American Chemical Society

Global Challenges

Association: American Chemical Society

Category: 28.1 Podcasts

Publication: Global Challenges

Primary Contact: Michael Woods – Manager, Science Writing

Award: Gold

Year: 2008

2008 Gold Award: American Chemical Society

PressPac Index

Association: American Chemical Society

Category: 13.1 Press/Media Kit

Publication: PressPac Index

Primary Contact: Michael Woods – Manager, Science Writing

Award: Gold

Year: 2008