Judge’s Comments: This report achieved higher than top scores across the board in all judging areas, making it the best overall entrant. It was exceptional in appearance, with nice, clean lines on the cover. The paper that was used throughout had a very comfortable feel – very smooth and pleasing to hold. In terms of layout and style, the “evolving” theme was incorporated very well throughout the document, not only with the simple and consistent graphical image of an upward-sloping bar demonstrating the growth of the industry and the association, but throughout the text as well. The text was well-written: conveying the information essential to a comprehensive and effective annual report, yet concise enough to make the whole document an easy read. We also liked the way the photos of members engaged in related activities illustrated the topics addressed in each segment of the report.
National Insurance Crime Bureau
NICB 2010 Annual Report
Contact: Michelle Curtis
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The Streetview Group Inc, Communications Firm
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