Fundraising on rise for 10th consecutive month

07/28/2011

Association TRENDS

Giving has shown a strong comeback in 2011 over last year, experienced by organizations of all sizes, according to a recently-released study of figures by Blackbaud, a supplier of fundraising and other management systems for nonprofits.

The Blackbaud Index of Charitable Giving has shown positive growth for the 10th consecutive month, and “for the first time in a long time, that growth exceeds 10% for the three months ending May 2011 over the prior year,” according to Chuck Longfield, Blackbaud’s chief scientist and creator of the Blackbaud Index. Longfield added that for the first time since the start of the Great Recession, that growth is being experienced by organizations of all sizes.

While growth in the new subsector of international affairs was up 13%, and for arts and culture organizations 12%, the increase wasn’t universal. For instance, human services and environmental organizations were down from their previous year results.

The Blackbaud Index of Charitable Giving reports that overall charitable revenue grew 11.3% for the three months ending May 2011, as compared to the same period in 2010. This trend is based on $2.3 billion in 12 months of revenue for 1,383 nonprofit organizations.

The Index found that three-month overall charitable revenue for small organizations (prior year revenue of less than $1 million) increased 17.6% in May, while overall charitable revenue at medium organizations (prior year revenue of $1-10 million) increased 10.3%, and overall charitable revenue at large organizations (prior year revenue greater than $10 million) increased 9.8 %.


The Blackbaud Index of Online Giving reports that online revenue increased by 6.7% for the three months ending May 2011, as compared to the same period in 2010. This trend is based on $427 million in 12 months of online revenue for 1,833 organizations.

The Index found that three-month online revenue for small organizations (prior year revenue of less than $1 million) increased 16.5% in May, while online revenue at medium organizations (prior year revenue of $1- 10 million) decreased 2.5%, and online revenue at large organizations (prior year revenue greater than $10 million) increased 11.6%.
Blackbaud introduced a new specialty index this month, focused on the international affairs subsector.

The Blackbaud Index of Charitable Giving reports that international affairs organizations had an overall charitable revenue increase of 13% for the three months ending May 2011, as compared to the same period in 2010. This trend is based on $375 million in 12 month revenue from 17 organizations.The Blackbaud Index of Online Giving reports that international affairs organizations had a slight online revenue decrease of .3% for the three months ending May 2011, as compared to the same period in 2010. This trend is based on $53 million in 12-month revenue from 52 organizations. Details: www.blackbaud.com/blackbaudindex.
 


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