The memberships of the National Association for Printing Leadership and the Association of Marketing Service Providers approved this week the merger between the two associations by 97 percent of votes cast.
The CEO of the new organization will be NAPL current chief staff executive Joseph P. Truncale, PhD. AMSP CEO Ken Garner will become the new association's COO. AMSP will maintain its brand as a subsidiary of NAPL, much like NAPL's other subsidiary, National Association of Quick Printers. Respective staffs will be maintained for now in their current offices, AMSP in Rutherford. N.J., and NAPL in Alexandria, Va.
The new association will have a budget of about $6 mullion and a total ofn 2,200 member companies, though there is little overlap between the organizations' respective members, NAPL COO Dean D'Ambosi said.
The idea to merge originally was proposed at the 2013 AMSP annual conference in San Diego. D'Ambrosi said the merger of mailing fulfillment and printing leaders was a natural progression for both groups.
"The memberships of AMSP, NAPL and NAQP are made up of progressive businesses who are in the midst a period of historic transformation in our industries and our society," AMSP chairman Tom Duchene said. He will serve as chairman of the new group. Board make-up will consist of members of both associations' boards, not to exceed 22, D'Ambrosi said.
The organization plans to continue major conferences of the association in 2014.