At the Association TRENDS Live Breakfast on Social Media, July 24 at the University Club in Washington, Michael Butera, CEO of the National Assocation of Music Education, asked the panel about the ROI of social media. Also, Charlie Robinson, sales VP at Tradeshow Logic, shared his thoughts on social media at the end of the clip. Click here to watch.
Panel moderator was Maddie Grant, CAE, who consults through Culture That Works. She is a past TRENDS Young & Aspiring Association Professional. Panelists included Meico Whitlock, communications associate director, National Alliance of State & Territorial AIDS Directors; Kelli Windsor, member and digital communications manager, Food Marketing Institute; Joanna Colbourne,communications & public outreach director, National Foundation for Infectious Diseases; and Angelika Lipkin, client communications senior manager, Higher Logic.
Presenters were Adem Gokturk, managing editor of the TRENDS Social Media Report; Maggie McGary, communications and PR manager, Society for Fire Protection Engineers; and Lipkin.
Sponsors of the TRENDS LIVE Breakfast were Kellen and Delcor.