Thursday, December 14, 2017

Invigorating Your Corporate Sponsorships:
Targeting Partners to Maximize Revenue
Recorded on April 23, 2015



Are you wasting time targeting the wrong sponsors? Are you wasting opportunities to grow revenue because you only offer traditional sponsorship opportunities such as conferences or events?

Many associations are. That’s why so many associations find they’re spending more time and energy just to come away with one-time sponsorship deals.  Then, for their next event, they have to start all over again.

And that’s why some associations have stopped thinking about sponsorships.  Instead, they’re focusing on partnerships—and using all-new strategies to build long-term relationships that make it easier to win more revenue from corporate supporters.  Here’s how you can do the same!

Register now for Invigorating Your Corporate Sponsorships: Targeting Partners to Maximize Revenue. 

In this webinar, sponsorship-development expert Lewis Flax reveals how corporate sponsors decide where to invest and what makes them willing to increase their sponsorship. Discover how to use this know-how to target your own best potential sponsors and turn them into partners by creating an alliance that benefits you both for years to come.

Maximize revenues, minimize effort. Instead of wasting time on the wrong sponsors and one-deal opportunities, you’ll learn tactics you can use to improve your effectiveness with everything from connecting with the right decision-makers to taking your sponsorship program beyond just conferences and events. In addition to ready-to-use strategies, you’ll have the chance to ask your own questions during the Q&A portion of the webinar. 

Reserve your space now to build more profitable—and lasting—sponsorship partnerships, including how to:

  • Differentiate your association from the crowd of other organizations seeking sponsorships
  • Build your strategy on what makes companies willing to increase sponsorship dollars
  • Use a proven methodology for creating a successful partnership-based sponsor program
  • Navigate within the corporate environment so you can connect with decision-makers
  • Focus on your own best potential partners rather than wasting time and resources on dead-end leads 
  • Tailor your outreach strategies to connect effectively with your specific sponsor prospects 

Register now for Invigorating Your Corporate Sponsorships: Targeting Partners to Maximize Revenue.

Meet Your Webinar Leader
Lewis Flax, President, Flax Associates 
Lewis Flax specializes in assisting associations increase sponsorship and partnership revenue.  His firm, Flax Associates, provides guidance in developing the strategy, structure, and outreach to generate support from the corporate sector.  Lewis understands the challenges associations face, both from an outside consultant's point of view and from the internal perspective of a nonprofit executive.  He previously served as a vice president for IEG (a national sponsorship consulting firm) and led sponsorship efforts for Financial Executives International (FEI). Lewis is a frequent speaker, and has presented at seminars, conferences, and webinars for organizations such as ASAE, Center for Nonprofit Advancement, The Foundation Center, Maryland Nonprofits, National Conference on Volunteering and Service, and United Way.  Additionally, Lewis is a certified instructor for Dale Carnegie Training.

Great value! Register by phone line rather than by the number of attendees so you can bring your entire team.

Register now! 

Who Will Benefit
This webinar is of immediate benefit to associations and nonprofits, membership organizations, association management groups and association consultants. Personnel who will benefit the most include:

  • Executive directors
  • Advertising and sponsorship sales staff
  • Annual meeting and event coordinators
  • Fundraising staff
  • Corporate partnership and business development staff

Bottom line: if you rely on corporate sponsorships, relying on the same old strategy no longer works. As conference attendance and corporate budgets shrink, it takes a partnership approach to keep sponsorship revenue growing. Don’t miss this chance to learn how to build these new relationships and keep them flourishing for years.

Purchase now! 

Have a question? Vist our FAQ page here

Qty. Price Product Name
$215.00 Invigorating Your Corporate Sponsorships: (04/23/15) OnDemand Recording
$1397.00 The Association Webinar Training Pass (Includes 12 months of unlimited live and archived webinars)