Sunday, November 19, 2017

Keeping Members on Board
New Techniques and Strategies for Successful Member Retention
Recorded on July 29, 201



The easiest way to grow your membership is to keep existing members loyal. Unfortunately, that’s almost impossible if you’re working with outdated retention strategies.

Building member retention today requires a fresh approach.  Start by measuring your members’ loyalty.  Then, mine your existing membership data for new insights on where and how to use retention programs to drive the greatest return on your investment. Finally, take advantage of new audience segmentation and communication techniques to raise engagement—and increase renewals.

Register now for Keeping Members on Board: New Techniques and Strategies for Successful Member Retention.

In this 90-minute webinar, Laura Alin—Customer Success Manager at WebLink International and former Chamber of Commerce executive—will share today’s best new secrets for keeping members engaged and committed to supporting your purpose. From strategies that enable you to measure members’ current levels of loyalty, to surprisingly simple techniques that can quickly raise engagement and renewal rates, you’ll learn fresh ways to keep membership (and dues revenues) growing.

Turn existing data into valuable new insights.  You’ll learn how to analyze your membership data not only to predict who’s likely to renew, but to align segmentation and communication strategies with your specific membership renewal challenges—and opportunities. Plus, you’ll have the chance to ask your own questions during the Q&A portion of the webinar.

Reserve your space now to encourage higher renewal rates by combining innovative strategies with new insights into your existing membership data, including:

  • How to measure and improve member loyalty
  • The most reliable data for predicting members’ likelihood of renewing
  • Detailed member segmentation
  • Communication strategies for increasing engagement
  • Retention programs and best practices that drive a strong return on your investment

Remember, the more existing members you retain, the easier it is to grow your organization. Don’t miss this chance to learn how to measure—and raise—member engagement and renewals.

Register now for Keeping Members on Board: New Techniques and Strategies for Successful Member Retention.

Meet Your Trainer
Laura Alin
is a Customer Success Manager at WebLink International, responsible for helping clients through the on-boarding process and leading custom and on-site training. Before joining the WebLink team, she spent 3 years working for a chamber of commerce as the Program & Operations Manager, where she organized and ran events, managed the website and social media, was in charge of all financials, and served as the WebLink Guru for all staff. Born and raised in Silver Spring, MD, Laura attended the University of Maryland to pursue a degree in Marketing and International Business, with a minor in French.

Who Should Attend?
This webinar is of value to associations, nonprofits, membership organizations and association management and consulting firms. Attendees who will benefit the most include:

  • Executive Directors
  • Sales and Marketing Staff
  • Membership Staff
  • Information Technology Staff
  • Communications Staff
  • Association Consultants

Don't wait, register now!

Qty. Price Product Name
$215.00 Keeping Members on Board: (07/29/15) OnDemand Recording
$1397.00 The Association Webinar Training Pass (Includes 12 months of unlimited live and archived webinars)