Thursday, November 23, 2017

PAC Strategies in an Election Year:
Making the Most of 2016
Recorded on February 18, 2016



Two years ago, political action committees raised a historic $600+ million to shape the midterm elections. It’s already clear this early in the year that PACs will be a major political force in the 2016 elections.

Old ways of electioneering are giving way to potent new ways to manage perceptions about organizations, issues and candidates. There are dramatic new trends in political finance and spending.  And from raising six figures in online donations within just hours, to precision targeting prospective donors, PACs are using powerful new strategies to compete for money, attention and influence.

Now, you can do the same for your own PAC! 

Register now for PAC Strategies in an Election Year: Making the Most of 2016.

What’s the smartest way to fund your PAC and make it count this year? Get today’s best answers from Dr. David Rehr, who The Hill calls today’s top association lobbyist, and Trey Richardson, named one of the “Top Political Action Leaders.” In this 90-minute webinar, these experts share fundraising and management strategies you can use to get the most out of your PAC during the 2016 elections.

Tactics for meeting new goals—and challenges. You’ll learn how to give your PAC an edge in competing for donors and visibility. You’ll discover how the latest political trends open up opportunities to turbocharge fundraising and how all-new electioneering techniques can dramatically increase your PAC’s impact.  Plus, you’ll have the chance to ask your own questions during the Q&A portion of the webinar.

Reserve your space now to learn fresh, successful strategies for amplifying your PAC’s influence on the 2016 elections, including:

  • All-new ways to engage stakeholders in fundraising
  • Highly effective methodologies for targeting prospective donors
  • Innovative ways to maximize your political impact
  • Electioneering techniques for influencing office-holder perceptions about your organization
  • Political finance and spending trends and how they’re affecting this year’s elections

The clock is already ticking on 2016 elections! Don’t miss this chance to give your PAC all-new power to break through the intense competition for advertising, fundraising and influence—and make a difference.

Register now for PAC Strategies in an Election Year: Making the Most of 2016.

Meet Your Webinar Leaders
David Rehr, Ph.D.
 is CEO of Transparagov, Inc. and President of the TransparaGov Educational Foundation.  He is also a Law Professor at the George Mason University Law School where he teaches Legislative Advocacy and Leadership.  Dr. Rehr is a noted national association advocate and former head of the National Association of Broadcasters and National Beer Wholesalers Association.   He’s also one of Washington Life’s Power 100 and has been noted by The Hill as the top association lobbyist. Professor Rehr holds a doctorate of economics from George Mason University, where he also earned his Master’s degree.

Trey Richardson is Managing Partner, Sagac Public Affairs, LLC.  Trey is widely recognized as a leader in the political community, and a respected practitioner, author, and speaker on advocacy fundraising and political action committees. Known for his creativity, he has for two decades influenced the direction of political finance activities throughout the United States, and has been named one of the “Top Political Action Leaders in America” by industry publications. As Managing Partner of Sagac Public Affairs, Trey creates and implements finance, communications and market research for America’s top political committees and advocacy organizations.

Who Will Benefit
This webinar is of value to associations, law firms, government relations firms and any company that has its own PAC, is thinking of creating its own PAC or is making contributions to a PAC.  Attendees who will benefit the most include:

  • Executives
  • Lobbyists
  • VPs of External Relations
  • VPs of Government Relations
  • Legislative Directors
  • Policy Directors

Don't wait, register your entire team today!

Have a question? Vist our FAQ page here
Qty. Price Product Name
$215.00 PAC Strategies: OnDemand Recording (Active for 12 months from 02.18.16)
$1397.00 The Association Webinar Training Pass (Includes 12 months of unlimited live and archived webinars)