{"id":3582,"date":"2011-01-17T10:13:04","date_gmt":"2011-01-17T15:13:04","guid":{"rendered":"http:\/\/www.associationtrends.com\/gallery\/?p=3582"},"modified":"2014-09-23T04:18:08","modified_gmt":"2014-09-23T08:18:08","slug":"2010-bronze-award-iald-social-media-strategy","status":"publish","type":"post","link":"https:\/\/www.associationtrends.com\/gallery\/2011\/01\/17\/2010-bronze-award-iald-social-media-strategy\/","title":{"rendered":"2010 Bronze Award: IALD Social Media Strategy"},"content":{"rendered":"<p>Social Media &#8211; Internal Use<\/p>\n<p><strong>Judge\u2019s Comments: <\/strong>IALD takes a different approach to social media. While their program is extensive and impressive, they\u2019ve begun to use tradition outreach to boost their new media presence. They\u2019ve created a mailing promoting Facebook, Twitter and Linkedin, three vital social media tools.\u00c2\u00a0 The mailing explains the benefits, the reasons and an explanation of how to use each social network. It\u2019s a very clever way to support and propel association members into the world of social media.<\/p>\n<p><strong>Entrant Details<\/strong><br \/>\nInternational Association of Lighting Designers<br \/>\nIALD Social Media Strategy<br \/>\nContact: Jennifer Jones<\/p>\n<p><strong>Credited Vendors &amp; Partners<\/strong><br \/>\nParameter Design, Graphic Design Firm<br \/>\nCarol Calacci<br \/>\ncarol@parameterdesign.com<br \/>\n312.948.9100<\/p>\n<p>YES Print, Printer<br \/>\nBarry Weiss<br \/>\nbarryw@yesprint.com<br \/>\n312.226.4444<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Social Media &#8211; Internal Use Judge\u2019s Comments: IALD takes a different approach to social media. While their program is extensive and impressive, they\u2019ve begun to use tradition outreach to boost their new media presence. They\u2019ve created a mailing promoting Facebook, Twitter and Linkedin, three vital social media tools.\u00c2\u00a0 The mailing explains the benefits, the reasons [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3583,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[862,4,5,6,26],"tags":[],"class_list":["post-3582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-862","category-award","category-3-bronze","category-category","category-year"],"_links":{"self":[{"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/posts\/3582","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/comments?post=3582"}],"version-history":[{"count":6,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/posts\/3582\/revisions"}],"predecessor-version":[{"id":6814,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/posts\/3582\/revisions\/6814"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/media\/3583"}],"wp:attachment":[{"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/media?parent=3582"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/categories?post=3582"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/tags?post=3582"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}