{"id":3980,"date":"2012-01-20T00:25:20","date_gmt":"2012-01-20T05:25:20","guid":{"rendered":"http:\/\/www.associationtrends.com\/gallery\/?p=3980"},"modified":"2014-09-02T06:56:53","modified_gmt":"2014-09-02T10:56:53","slug":"2011-bronze-award-trusted-choice-facebook-fundraiser","status":"publish","type":"post","link":"https:\/\/www.associationtrends.com\/gallery\/2012\/01\/20\/2011-bronze-award-trusted-choice-facebook-fundraiser\/","title":{"rendered":"2011 Bronze Award: Trusted Choice Facebook Fundraiser"},"content":{"rendered":"<p>Social Media<\/p>\n<p><strong>Judge&#8217;s Comment:<\/strong> This campaign was not only effective, but shows how strong partnerships can generate strong return. Trusted Choice grew organically because they were donating money to a well known charity. By tying the amount of money being donated to new likes, the association not only grew the social media base, but also generated incredible good will while solidifying a solid brand image. <\/p>\n<p><strong>Entrant Details<\/strong><br \/>\nIndependent Insurance Agents &amp; Brokers of America<br \/>\nTrusted Choice Facebook Fundraiser<br \/>\nContact: Ms. Susie Bonner<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Social Media Judge&#8217;s Comment: This campaign was not only effective, but shows how strong partnerships can generate strong return. Trusted Choice grew organically because they were donating money to a well known charity. By tying the amount of money being donated to new likes, the association not only grew the social media base, but also [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3982,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[920,5,990],"tags":[],"class_list":["post-3980","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-920","category-3-bronze","category-social-media"],"_links":{"self":[{"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/posts\/3980","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/comments?post=3980"}],"version-history":[{"count":7,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/posts\/3980\/revisions"}],"predecessor-version":[{"id":6489,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/posts\/3980\/revisions\/6489"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/media\/3982"}],"wp:attachment":[{"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/media?parent=3980"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/categories?post=3980"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.associationtrends.com\/gallery\/wp-json\/wp\/v2\/tags?post=3980"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}