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Insights and tips for association & nonprofit professionals

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Association TRENDS 5-Step Data Cleansing Checklist

It is no secret. Data has become a key component of a successful and operational association. We live in the age of information, with millions of facts, figures, names, and numbers not only easily accessible but most of the time, right in our AMSs or prospect files. Success is no longer determined by who hasRead more ›

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2018 Salute to Association Excellence Awards Top Honors to Association Community

March 1st, 2018 WASHINGTON D.C. – Association TRENDS’ Salute to Association Excellence celebrated its 39th consecutive year honoring the association industry’s most revered professionals including Association Executive of the Year, Arlene Pietranton, Association Partner of the Year, Edward Wendling, Young & Aspiring Association Professionals, Leading Association Lobbyists and the TRENDS All Media Contest Winners. ThisRead more ›

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In the Words of 2018’s Leading Association Lobbyists

The Salute to Association Excellence is celebrating its 39th Anniversary in 2018. This annual awards luncheon honors the brightest stars of the association community and their commitment to excellence. This year, Association TRENDS is honoring four of the industry’s leading Association Lobbyists. We sat down with each of them one on one to discuss theirRead more ›

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The 7 Deadly Sins of Advocacy Day

If you’re planning an advocacy day in spring 2018, you’re not alone. From February through early May, an estimated ten to fifteen thousand advocates come to DC per week to meet with their legislators and staff. Yes, that’s per week. How can you rise above the crowd and get the meetings you need? Avoiding theRead more ›

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Rebuild Your Association’s Membership Monopoly

In economics, a monopoly exists when an enterprise has sufficient control over a particular product or service and can determine the terms on which other individuals shall have access to it. Monopolies survive when there is a lack of economic competition. For years, membership associations were indeed monopolies; they offered a valuable commodity, members paidRead more ›

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