All associations struggle to keep up with data hygiene amidst dueling challenges of staff time/experience limitations and a constantly changing world. Member and prospect records become out of date, data standards may not be in place, and the number of duplicate records requiring resolution continues to pile up. We know starting a data clean-up processRead more ›

Go from a single event to immersive data-driven engagement that positions YOU for the future. This is a guide with strategic and tactical steps for consolidating technology and effort to benefit your organization & your members.  No one wants to connect just three days a year. Too often, associations experience big peaks then major drop-offsRead more ›

Never renew your association’s insurance without taking a fresh look at coverage, premiums and overall risk management. Every year, insurers make changes that can have a major impact on costs and exposure. New risks and claim scenarios arise, too—especially with the pandemic continuing to reshape the association community. It’s essential to benchmark your current programRead more ›

Don’t channel Evel Knievel- digital transformation shouldn’t be a giant, terrifying leap of faith. Instead, focus on attainable goals, little victories and building off your successes. This whitepaper, written by the digital strategy experts at Hum, shares practical tips and strategies for making the shift to digital a little less painful.   Learn real worldRead more ›

The 2020 COVID pandemic thrust employers into a great experiment, with the U.S. becoming a primarily Work From Home (WFH) economy overnight. Although the number of remote workers steadily increased over the last decade – from 21% in 2011 to 24% in 2015 – nothing adequately prepared us for the sudden shift in 2020. Early in 2021,Read more ›