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2012 Gold Award: Connecting the Dots

January 12, 2013 By admin

Daily or Weekly Communication

Connecting the Dots

Judge’s Comments: Connecting the Dots from the Metals Service Center Institute is a content-rich, news-oriented advocacy e-newsletter. The design allows C-level executives to skim headlines easily, and there are also multiple links to stories and resources that create a “deep bench” image. Of special note: resources are provided in both English and Spanish.

Entrant Details
Metals Service Center Institute
Connecting the Dots
Contact: Ms. Ashley DeVecht

Credited Vendors & Partners
Julie Cram, LLC

Propeller

Filed Under: 2012, 2012 Gold, Connecting the Dots, Daily or Weekly Communication, Metals Service Center Institute

2012 Silver Award: Friday Facts – AIA Florida’s Weekly Communications

January 12, 2013 By admin

Daily or Weekly Communication

Friday Facts - AIA Florida's Weekly Communications

Judge’s Comments: The Florida Association of the American Institute of Architects publishes Friday Facts. The e-newsletter features a clean layout with design and colors appropriate to the industry. Content is balanced between news stories and organization activities. Fun fact: Originally called Friday Fax, the design has morphed to meet the changing delivery platform.

Entrant Details
The Florida Association of the American Institute of Architects
Friday Facts – AIA Florida’s Weekly Communications
Contact: Ms. Vicki Long

Filed Under: 2012, 2012 Silver, Daily or Weekly Communication, Friday Facts - AIA Florida's Weekly Communications, The Florida Association of the American Institute of Architects

2012 Bronze Award: Last Word – April 24, 2012

January 12, 2013 By admin

Daily or Weekly Communication

Last Word - April 24, 2012

Judge’s Comments: American Council of Engineering Companies’ Last Word is full of news-oriented content with clear connections to membership interests. Regular charts, photos, and features pass along information in a mostly-graphic way. Photo captions convey almost as much detail as the stories themselves. The April 2012 issue was particularly robust, because it contained post-conference coverage.

Entrant Details
American Council of Engineering Companies
Last Word – April 24, 2012
Contact: Ms. Daisy Nappier

Credited Vendors & Partners
Potomac Digitek, Web Technology Company
Paul Finkel, paul@podi.com

Filed Under: 2012, 2012 Bronze, American Council of Engineering Companies, Daily or Weekly Communication, Last Word - April 24

2011 Gold Award: Appraiser News Online

January 20, 2012 By admin

Daily or Weekly Communication

Appraiser News Online

Judge’s Comments: Appraiser News Online is sent out weekly by The Appraisal Institute. The newsletter utilizes easy-to-scan headlines and story summaries, relevant graphic elements and economic indicator charts to keep readers coming back each week. The well-designed left-hand navigation bar keeps members focused mostly on the articles within an issue. (Note: Some of the weekly content is re-purposed for use in their monthly member communications. That’s just smart recycling.)

Entrant Details
Appraisal Institute
Appraiser News Online
Contact: Stephanie Liverani

Filed Under: 2011, 2011 Gold, Appraisal Institute, Appraiser News Online, Daily or Weekly Communication

2011 Silver Award: CPA Letter Daily

January 20, 2012 By admin

Daily or Weekly Communication

CPA Letter Daily

Judge’s Comments: CPA Daily Letter from the American Institute of Certified Public Accountants (AICPA) gets the nod for its strong content. Each issue includes: summaries of 10-12  stories in business, finance and accounting; association information; and links to videos, t.v. broadcasts and feature reader polls. The publication, created in partnership with SmartBrief, Inc., includes a “Top Five” stories section based on reader analytics and uses links to back issues, subscriber tools and social media sharing techniques.

Entrant Details
AICPA
CPA Letter Daily
Contact: Gregory Wright

Credited Vendors & Partners
SmartBrief, Communications Firm
Alicia McGrail, amcgrail@smartbrief.com

Filed Under: 2011, 2011 Silver, AICPA, CPA Letter Daily, Daily or Weekly Communication

2011 Bronze Award: New Jersey School Board Association On-Line School Board Notes

January 20, 2012 By admin

Daily or Weekly Communication

New Jersey School Board Association On-Line School Board Notes

Judge’s Comments: The New Jersey School Boards Association’s School Board Notes combines text with embedded video and links to Internet radio shows. There’s a quick-scan headline/summary section with links to full stories, a right-hand interactive calendar, and tabs to allow members to jump to the association’s home page and archives. To encourage reader return involvement, there’s a monthly poll, with results featured in the next issue. Clean design, readability, and good use of color photos make this weekly a winner.

Entrant Details
New Jersey School Boards Association
New Jersey School Board Association On-Line School Board Notes
Contact: Ann Marie Smith

Filed Under: 2011, 2011 Bronze, Daily or Weekly Communication, New Jersey School Board Association On-Line School Board Notes, New Jersey School Boards Association