2010 Gold Award: Practice Opportunities Online

Career Resource for Members

Practice Opportunities Online

Judge’s Comments: This site is designed to match AAO members with practices and providers interested in partnerships. The site allows for a range of listings both for “Seekers” and for “Providers” to post resumes, associate openings and practice sales. This one-stop shop design makes it an incredibly powerful resource for AAO members. Overall the site is easy to navigate, dynamic and completely confidential.

Entrant Details
American Association of Orthodontists
Practice Opportunities Online
Contact: Merleen Holman

2010 Bronze Award: SGMA 2010 National Health Through Fitness Day Briefing Book

Production of an Association Piece

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Judge’s Comments: This piece has a clean and organized layout.  It highlights important statistics through eye-catching charts, drawing the audience’s attention to the most relevant issues in health and wellness, fitness, and physical education. Great quotes used throughout.

Entrant Details
The Sporting Goods Manufacturers Association (SGMA)
SGMA 2010 National Health Through Fitness Day Briefing Book
Contact: Lauren Wallace

Credited Vendors & Partners
Traypml, Printer
Jason Weigle, Account Manager
Glen Burnie, Maryland
jweigle@traypml.com
(866) 872-9249

2010 Silver Award: Association of Community Ministries

Production of an Association Piece

Association of Community Ministries

Judge’s Comments: This promotional folder for Association of Community Ministries clearly lays out the mission, services and benefits of the mission. The use of specific stories and statistics helps to highlight the value of the mission’s work in the community.

Entrant Details
Association of Community Ministries/FSA Management Group
Association of Community Ministries
Contact: Marlon Cummings

Credited Vendors & Partners
FSA Management Group, Management Firm
Raven Checkush, Creative Director
Louisville, Kentucky
rcheckush@hqtrs.com
502.574.9026

FSA Management Group, Management Firm
Michael Alderson, Vice President of Marketing and Public Relations
Louisville, Kentucky
malderson@hqtrs.com
502.574.9936

2010 Gold Award: ASHRAE K-12 brochures

Production of an Association Piece

ASHRAE K-12 brochures

Judge’s Comments: This 3 part educational piece designed for ASHRAE aims to teach kids at a range of ages about HVAC and how it relates to conservation. The designs for each group are age appropriate and manage to make learning about HVAC and conservation cool, no pun intended.

Entrant Details
American Society of Heating, Refrigerating and Air Conditioning Engineers/Kellen Company
ASHRAE K-12 brochures
Contact: Melba Searcy

Credited Vendors & Partners
Kellen Company, Management Firm
Frank Skinner, Account Executive
Atlanta, Georgia
fskinner@kellencompany.com
678-303-2958

Kellen Company, Management Firm
Melba Searcy
msearcy@kellencompany.com
678-303-2955

Kellen Company, Management Firm
June Price
jprice@kellencompany.com
678-303-3012

2010 Silver Award: America’s Association Printer Magazine

Supplier Promotion to Associations

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Judge’s Comments: This title serves accomplishes two main purposes; to publish useful information for associations about printing opportunities and to promote the services that Documentation LLC offers.  This entry succeeds in accomplishing these goals.  The information is very useful and explains new printing opportunities in a useful manner for a specific targeted audience.  They have also done an excellent job marketing the many services this company can offer to associations.  The printing is very high quality and it highlights the photography, typography and design.   The reader should be very interested in wanting to learn more about Documentation LLC once it reviews this title.

Entrant Details
Documation LLC
America’s Association Printer Magazine
Contact: Deb Schaaf

2010 Gold Award: Not the Usual Holidays Holiday Cards and E-cards

Supplier Promotion to Associations

Not the Usual Holidays Holiday Cards and E-cards

Judge’s Comments: These cards were great! Each one takes a holiday, some standard and some off-beat ones (think tax and arbor day) and presents it in an amazingly creative way. This promotion is the perfect way to display the creativity of their marketing firm.

Entrant Details
Fixation Marketing, Inc.
Not the Usual Holidays Holiday Cards and E-cards
Contact: Jean Whiddon

Credited Vendors & Partners
Innovative Technologies in Print, Printer
Kevin Ness, Sales Executive
Elizabethtown, Pennsylvania
kness@ITPofUSA.com
(866) 487-8506 ext 403

2010 Bronze Award: foothealthfacts.org

Web Sites

foothealthfacts.org

Judge’s Comments: Coherent design for complex options, great apps, e.g., Where Does It Hurt?

Entrant Details
American College of Foot and Ankle Surgeons
foothealthfacts.org
Contact: Melissa Matusek

Credited Vendors & Partners
Davis Design, Web Designer
Matt Davis
Holland, Ohio
matt@davisdp.com
330-554-1995

Server Side, Software Developer
Patrick Poer, Director, Software Development
Indiana
patrick.poer@foundation648.com
317-208-1717

2010 Silver Award: IALD LightMap

Web Sites

IALD LightMap

Judge’s Comments: The only Web 2.0 entry in the lot.  Brilliant.

Entrant Details
International Association of Lighting Designers
IALD LightMap
Contact: Jennifer Jones

Credited Vendors & Partners
Andrew Konkol, Software Developer
Andrew Konkol
akonkol@gmail.com
312 527 3677

2010 Gold Award: ift.org

Web Sites

ift.org

Judge’s Comments: Head and shoulders above all institutional entries: design, content, navigation

Entrant Details
Institute of Food Technologists
ift.org
Contact: Becki Ellis

Credited Vendors & Partners
LEC Ltd., Graphic Design Firm
Amanda Onyon, Design Director
Chicago, Illinois
amanda.onyon@lecltd.com
312-670-0077

2010 Bronze Award: 2011 International CES

Social Media – Integrated, external campaign

2011 International CES

Judge’s Comments: The Consumer Electronics Association has utilized the major social networks effectively. They even have dedicated twitter accounts for various chapters. The CEA also maintains an impressive blogs, containing relevant content and clearly directing people to more social media use.

Entrant Details
Consumer Electronics Association
2011 International CES
Contact: Allison Fried