Most Improved Magazine or Journal

Judge’s Comments: I always thought the old design was “overdesigned” – design for the sake of design. Now the magazine is using space better, and articles flow and are more appealingly laid out for the reader. But, the issue is half the size of the “before” sample, so that begs the question whether more content can now be found on the sister website, or whether print ads are becoming harder to come by, or if a smaller book is by design.

Entrant Details
ASAE: The Center for Association Leadership
Associations Now
Contact: Ms. Samantha Whitehorne

Credited Vendors & Partners
TMG Custom Media, Marketing Firm