2013 Gold Award: Manufacturing Advocacy Video Brochure

Promotional Items
Manufacturing Advocacy Video Brochure

Judge’s Comments: The NAM piece was above and beyond impressive for a number of reasons. The paper leave behind is quite frankly overdone and more often than not gets lost in the paperwork chaos of a Congressional office. This video brochure takes things to the next level and not only shows compelling interviews from key NAM staff, it also highlights the innovative mindset the industry has developed. A fantastic piece, I’m dying to use this type of piece in my own marketing efforts.

Entrant Details
National Association of Manufacturers
Manufacturing Advocacy Video Brochure
Contact: Ms. Laura Narvaiz

2013 Silver Award: Welcome to the PAR Team

Promotional Items
Welcome to the PAR Team

Judge’s Comments: The “Welcome to the Team” baseball themed staff cards were a perfect tool to highlight how the Pennsylvania Realtors Association staff supports its members. Fun, effective, mission focused and delivered via a low cost promo item.

Entrant Details
Pennsylvania Association of Realtors
Welcome to the PAR Team
Contact: Ms. Laurie Brown

2013 Bronze Award: Kids LiveWell Pedometers

Promotional Items
Kids LiveWell Pedometers

Judge’s Comments: The National Restaurant Association’s Kids Pedometer was the perfect promotional item to pair with the their second annual Kids Live Well Program. A great way to get kids moving and more interested in a healthy lifestyle.

Entrant Details
National Restaurant Association
Kids LiveWell Pedometers
Contact: Ms. Rachel Salabes

2012 Gold Award: I Choose CREW

Promotional Items

I Choose CREW

Judge’s Comments: I’m not sure I’ve ever been this impressed with a lapel pin as a promotional item. Linking the pin to a series of contests and networking opportunities throughout their convention was genius!

Entrant Details
CREW Network
I Choose CREW
Contact: Ms. Denise Kahler

2012 Silver Award: Eat Right Calendar

Promotional Items

Eat Right Calendar

Judge’s Comments: Visually alone this calendar is impressive but I was even more pleased to discover its three fold purpose to promote upcoming events, the Journal’s member photo contest and member engagement made it even more appealing. How wonderful to discover that all of the photos were from members!

Entrant Details
Academy of Nutrition and Dietetics
Eat Right Calendar
Contact: Mr. Jason Switt

2012 Bronze Award: HAI Mobile Screen Cleaner

Promotional Items

HAI Mobile Screen Cleaner

Judge’s Comments: A simple and inexpensive promotional item was the perfect fit for HAI’s mobile app launch. The fact that it was reusable and affixed to a marketing piece educating member’/s on the new app and its benefits was a winning combination.

Entrant Details
Helicopter Association International
HAI Mobile Screen Cleaner
Contact: Ms. Annette Duplinsky

Credited Vendors & Partners
CompanyStuff Marketing, Marketing Firm
Steve Lindland, stevel@companystuff.com

2011 Gold Award: AAHPM Promotional Messaging Magnet

Promotional Items

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Judge’s Comments: As mentioned by the entrant, the field of hospice and palliative medicine is a relatively new field in the US. This magnet, displayed in offices, does a fantastic job of portraying the benefits of this care to patients and caretakers. It is an easy to digest message and I love the way the font size and color are different when projecting the positive benefits. They took a rather ordinary promotional item and made it special and meaningful.

Entrant Details
American Academy of Hospice and Palliative Medicine in partnership with Association Management Center
AAHPM Promotional Messaging Magnet
Contact: Ms. Katie Macaluso

2011 Silver Award: The One Material You Trust: T-shirt Giveaway

Promotional Items

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Judge’s Comments: The “Think Harder. Concrete” campaign t-shirt was a smart and effective way to deliver a range of messages in one format. Also, with natural disasters on the forefront of the news throughout the world, using the tagline “the one material you trust between you and a disaster. Think Harder. Concrete.” is just jarring enough without being offensive. An excellent and straightforward campaign.

Entrant Details
Portland Cement Association
The One Material You Trust: T-shirt Giveaway
Contact: Ms. Patricia Flesher

Credited Vendors & Partners
Stokefire, Communications Firm
Tate Linden, tate@stokefire.com

2011 Bronze Award: 2011 AAO Annual Session Lapel Pin

Promotional Items

2011 AAO Annual Session Lapel Pin

Judge’s Comments: With an increase of 10% in attendance for both Annual Sessions, this pin helped to increase awareness across membership while providing a keepsake for future years.

Entrant Details
American Association of Orthodontists
2011 AAO Annual Session Lapel Pin
Contact: Ms. Pam Paladin

2010 Bronze Award: ADA Membership – Your Recipe for Success

Promotional Items

ADA Membership - Your Recipe for Success

Judge’s Comments: This isn’t your ordinary promotional calendar. While the healthy recipes included in each month were great, this piece really stood out because of its incorporation of ADA specific events on the actual calendar. A great way to get your members more involved!

Entrant Details
American Dietetic Association
ADA Membership – Your Recipe for Success
Contact: Georgia Gofis

Credited Vendors & Partners
Cardinal Specialties, Promotional Products Company
Michelle Johann
michele.johann@cardinalspecialties.com
7087841180